|
SUMMARY
Significant teaching
experience at graduate and undergraduate level as well as in executive
training seminars both in traditional as well as in eLearning environment.
More than ten
years experience in management, strategic planning, high technology
marketing, and new product launches in global software and legacy
companies.
Strong business
strategy, new product launches, venture capital, acquisitions, global
marketing, and interpersonal skills demonstrated through direct
supervision of high-quality first-line VPs, directors and managers.
Special skills
include solid writing, and oral communication skills demonstrated
through publications and presentations given to demanding audiences
globally.
Technical skills:
InDesign, PhotoShop, Illustrator, PageMaker, Freehand, FileMaker,
SPSS, JMP 1-2-3, SAS Enterprise Miner, HTML, Pagemill, WebCT, Moodle,
Inspiration, Excel, Word, and PowerPoint.
EDUCATION
Ph.D. (Marketing),
Tampere
University of Technology, Finland, 1995.
M.Sc. (Information
Systems), Golden Gate
University, San Francisco, 1998.
MBA (Marketing),
University of
Oregon, Eugene, Oregon, USA, 1982.
Lic. Tech. (International
marketing), Tampere
University of Technology, Finland, 1982.
M.Sc. (Industrial
Management), Lappeenranta
University of Technology, Finland, 1977.
Teacher' Certificate, Tamk University of Applied Sciences, Finland, 2008.
eLearning Professional,
Open University, United Kingdom,
2007.
To
the top
ACADEMIC EXPERIENCE
Developed and
facilitated classes for international BBA and MBA rank students
in Marketing. Classes taught include Fundamentals of Marketing,
Marketing strategy, International Marketing, and E-Commerce.
Research in the
area of best practices in NPD activity in high and medium high technology
companies, eLearning, Customer Loaylty and Satisfaction.
Committee membership
in recruitment, Curriculum Development, and Department Strategy.
Tampere Polytechnic University, BBA
program, Tampere, Finland. 2002-. Senior lecturer.
Developed and
facilitated classes for international BBA and MBA rank students
in Marketing and Strategic Planning. Classes taught include Basic
of Marketing, Business strategy, Business Game, International Marketing,
Marketing strategy, Commercial Innovation, Strategic Alliances,
Marketing in High-Tech Industries, Balanced Scorecard and Electronic
Marketing.
Developed and
facilitated Internet based eLearning classes.
Research in the
area of best practices in NPD activity in high and medium high technology
companies.
MatrixMBA development
project for online teaching.
Golden Gate University, School
of Business. San Francisco, CA. 1996-98. Associate professor
of marketing.
Developed and
facilitated classes for top and middle management rank students
in U.S. and Singapore mostly from the high-technology industries
in MBA, graduate and undergraduate levels in Marketing Strategy
and Planning, International Marketing, Marketing Management, and
Principles of Marketing.
Developed and
facilitated Internet based eLearning classes.
Marketing methods
research of high technology companies in California.
Marketing strategy
research project of Internet content providers.
Valdosta State University, School
of Business. Valdosta, Georgia. 1995-96. Associate professor
of marketing.
Developed and
facilitated international marketing classes in the MBA level.
Tampere University of Technology, School
of Industrial Management. 1992-95. Tampere, Finland. Associate
professor and Head assistant.
Developed and
facilitated courses for graduate level students in Marketing Management,
Basics of Industrial Management and International Marketing.
Completed dissertation
"The Role of Marketing in Finnish High-technology Companies
when Launching New Products into the Foreign Markets."
Developed and
facilitated courses for undergraduate level students in Marketing
Management, Basics of Industrial Management and Accounting.
Tampere University of Technology, School
of Industrial Management. 1978-80. Tampere, Finland. Assistant.
Developed and
facilitated courses for graduate level students in Marketing Management,
Basics of Industrial Management and International Marketing.
To
the top
ELECTRONIC LEARNING ENVIRONMENT
Development of
the MatrixMBA
online format.
Conducted and
planned several marketing classes in EDF (Electronic Delivery Format)
at Tampere Polytechnic University using the Blackboard,
WebCT,
Moodle (Open source) and ClicknLearn
formats.
Initiated, conducted
and planned several marketing classes in EDF (Electronic Delivery
Format) at Golden Gate University's
Cyber Campus using the WellEngaged
platform.
Conducted and
planned a trial marketing course with World
Trade Center University in April-May 1998 using the Convene
platform.
To
the top
PUBLICATIONS
Students’
perceptions of highly interactive, reflective and process oriented
eLearning courses. Development Thesis
in Teachers’
Education at Tampere Polytechnic University. 2007.
Haverila Matti:
Marketing in the Digital
and Information Age: Strategies and Tools for the Global Networked
Economy. Infacs Ltd. 2004.
Uusi-Rauva Erkki
- Haverila Matti - Kouri Ilkka: Industrial Management. Infacs Ltd.
Fourth ed. 2003. Tampere, Finland. (Third ed. 1999, second ed. 1994,
first ed. 1993).
Matti Haverila:
The Marketing Strategy of Finnish Internet Content Providers in
the International Market Place. In The development of the Competitiveness
of Internet Content Providers, F&L Management Services, Helsinki.
1998.
The role of marketing
when launching new products into the international markets: An empirical
study in Finnish high-technology companies. Tampere University
of Technology, Tampere, Finland. 1995.
Haverila Matti
- Saarikorpi Jorma: Marketing. Infacs Oy. Tampere, Finland. 1994.
Haverila Matti,
Reunanen Kari: MARKSMALL computer based marketing exercises. Infacs
Ltd. Tampere, Finland. 1994.
Haverila Matti,
Nurmela Marko, Paranko Jari: Exercises in Industrial Management.
Infacs Ltd. 1994.
Haverila Matti,
Nurmela Marko, and Paranko Jari: Test questions in Industrial Management.
Infacs Ltd. Tampere, Finland. 1994.
Haverila Matti,
Nurmela Marko: Exercises and test questions in Marketing. Infacs
Ltd. Tampere, Finland. 1994.
Haverila Matti,
Saarikorpi Jorma, and Nurmela Marko: PLANMARK
marketing strategy simulation software. Infacs Ltd. Tampere, Finland.
1994.
Negotiating and
selling in the international environment. Institute of Marketing.
Helsinki, Finland. 1991.
Pre-study of Lappeenranta
industrial estate, Lappeenranta, Finland, 1978.
The decision-making
concerning the internationalization alternatives of a company making
industrial goods. Licentiate thesis. Tampere University of Technology,
Tampere, Finland, 1980.
To
the top
PAPERS
Matti Haverila: Marketing concept, mix, and
organization and planning when launching new products into the international
markets: case finnish high tech companies, International
Academy of Business and Economics, June 5-7, 2009; Thessaloniki, Greece.
Matti Haverila, Earl Naumann: Longitudinal
analysis of customer satisfaction and complaints in B-to-B services, International
Academy of Business and Economics, June 5-7, 2009; Thessaloniki, Greece.
Matti J. Haverila, Sajid Khan, Paul Williams,
Earl Naumann: An
exploratory study of switching motives in a B2B services context, International
Academy of Business and Economics, June 6-8, 2008; Stockholm, Sweden.
Matti J. Haverila: "Students’
perceptions of highly interactive, reflective and process oriented eLearning
courses", New Learning 2.0? EDEN Annual Conference
2007, 13-16.06.2007, Naples, Italy.
Matti J. Haverila,
Paul Williams: All that glitters is not gold!”
Exploring the quality of academic support services. Business,
Information and Management Academy (BIMA), Inaugural Conference,
March 17 - 18, 2007.
Matti J. Haverila,
Sanjay Mishra: A Study of the Factor Structures of Antecedents of
Successful and Unsuccessful New Products in Finland. International
Conference On. Innovation and New Product(Goods and Services) Development.
December 20-21, 2006. Product
Development & Management Association, India.
Matti J. Haverila:
The Use of Marketing Variables and their Perceived Effectiveness
in International Context: An empirical study in Finnish technology
firms, International Trade and
Finance Association, 16th International Conference. Lodz, Poland,
May 10 - 13, 2006.
Matti J. Haverila:
The role of company
related factors when launching new products into the international
markets in Finnish high-technology companies, International
Trade and Finance Association, 14th International Conference.
San Antonio, Texas, May 19 - 22, 2004.
Matti J. Haverila:
The Relative Impact of Various
Marketing Methodologies When Launching Industrial High-Technology
Products into Foreign Markets: Findings from Finnish High-tech Firms,
International Trade and Finance Association, 13th International
Conference. Vaasa, Finland, May 28 - 31, 2003.
Matti J. Haverila:
Critical Marketing Variables
When Launching High-Technology Products into International Markets:
An Empirical Study in Finnish Firms. Academy
of Business Administration International Conference. Barcelona,
July 22-29, 1998.
Matti J. Haverila,
Bruce D. Buskirk, David Ralph: Marketing
Variables Critical to Successful High-Technology Launches Overseas:
Insights from a Finnish Versus California Comparison. International
Colloquium in International Marketing: New Frontiers and New Tendencies.
Montpellier, France
at Sup De Co Montpellier in the Graduate School of Management.
10-18, October 1997.
Matti J. Haverila,
Bruce D. Buskirk, David Ralph: Successful
Product Launches in High-Technology Industries: A Cross-Cultural
Marketing Methods Study. Academy
of Business Administration: 1997 Global Business Trends Conference.
Acapulco December 18-23, 1997.
To
the top
ARTICLES
Matti Haverila: Prior E-Learning Experience and
Perceived Learning Outcomes in an Undergraduate Learning Course, submitted to International Journal of
Learning Technology, Summer 2009.
Matti Haverila: Factors Related to Perceived
Learning Outcomes in an Undergraduate e-Learning Course, submitted to the International Journal of Learning and
Change, Spring 2009.
Matti Haverila, Earl Naumann: Customer Satisfaction
and Complaints: A Longitudinal Analysis in a B-to-B Services Industry, submitted to the Journal of Services Research, Spring
2009.
Matti Haverila, Cybelius Software Inc., a
description of the challenges of a new software start-up company, revised and
submitted to the CASE
Journal Fall 2008.
Matti Haverila, Dowdings Ltd., a subsidiary of
European forest industry company facing a threat of downsizing and
opportunities in the marketplace, revised and resubmitted the CASE Journal Fall 2008.
Matti Haverila: Walkisoft Caribbean Ltd., A
strategic plan for launching a new paper based high-tech product into the U.S.
market, submitted to the CASE Journal in
Summer 2008.
Matti Haverila and Reza Barkhi: The Influence of
Experience, Ability and Interest on eLearning Effectiveness, European Journal of Open, Distance and e-Learning,
accepted Summer 2009.
Earl Naumann, Matti Haverila, Sajid Khan, Paul
Williams: Understanding the Causes of Defection among Satisfied B2B Service
Customers Journal
of Marketing Management, accepted Spring 2009.
Matti Haverila: The Factors Affecting New
Product Success in Technology Companies: Case Finland, International Journal of
Product Management, accepted Spring 2009.
Matti Haverila, Earl Naumann: Customer
satisfaction and complaints: Is there a relationship? Review of Business
Research, Vol. 9, No. 1, 2009.
Matti Haverila: Marketing concept, mix, and
organization and planning when launching new products into the international
markets: Case Finnish high tech companies, International
Journal of Strategic Management, Vol. 9, No. 1, 2009.
Matti Haverila, Marjatta Myllylä, Hanna Torp:
Towards Innovative Virtual Learning in Vocational Teacher Education, European Journal of Open, Distance and e-Learning,
Spring 2009.
Sajid Khan, Earl Naumann, Robert Bateman, Matti
Haverila: Customer satisfaction research: standardization or adaptation? Asia
Pacific Journal of Marketing and Logistics, accepted for publication Spring
2009.
Matti J. Haverila, Sajid Khan, Paul Williams,
Earl Naumann: An exploratory study of switching motives in a B2B services
context, Review of
Business Research, vol. 8, no. 1, 2008.
Haverila Matti: Trailblazers or Guinea Pigs: A
comparative study between two eLearning courses at Open University and Tampere
Polytechnic University. Tampere
Polytechnic University Publications. Spring 2007.
Haverila Matti, Buskirk Bruce, Ralph David:
Successful Product Launches in High-Technology Industries: A Cross-Cultural
Marketing Methods Study. Journal
of the Academy of Business Administration. Spring 1998, Volume 3, Number 1.
To
the top
ONGOING RESEARCH PROJECTS
Understanding
why satisfied customers switch: Motives and Actual Causes among
business service customers in cooperation with Dr. Earl Naumann,
Dr. Sajid Khan and Dr. Paul Williams, American University of Sharjah.
A Cross Cultural
Comparison of Customer Satisfaction in the US and Japan: Standardization
or Adaptation? In cooperation with Dr. Earl Naumann, Dr. Sajid Khan
and Dr. Paul Williams, American University of Sharjah.
A cross-cultural
investigation into student perceptions of service quality at Universities
in the Middle East In cooperation with Dr. Paul Williams, American
University of Sharjah.
Students’
perceptions of highly interactive, reflective and process oriented
eLearning courses.
Research in the
area of best practices in NPD activity in high and medium high technology
companies in cooperation with Dr.
Sanjay Mishra, School
of Business, University of Kansas.
To
the top
SUPERVISED RESEARCH PROJECTS AND OTHER ACADEMIC
PROCEEDINGS
Member of the
committee for the selection of the Professor of Marketing in the
area of industrial and high technology marketing at the Tampere
University of Technology. 2000.
Co-Chair of Conference
in Electronic Commerce at Golden Gate University. 1998.
Henrik Räsänen:
Developing Intimate Relationships: The Effect of Knowledge Intensity
on Management of Customer Relationship Portfolios in Profitable
High-Technology Firms. Tampere University of Technology. 1998. Pre-examiner
of dissertation.
Harri Järveläinen:
The strategic plan for a new software product for the international
markets. Tampere University of Technology. Finland. 1995.
Marko Nurmela:
The role of marketing in a high-technology company - A Case Study.
Tampere University of Technology. Finland. 1995.
Heikki Korpela,
Jari Kilpinen, Jarmo Lilja, and Arto Pehkonen: The SMEs services
of the bank. University of Jyväskylä. 1995.
Tapio Saranpää:
Rewarding as a part of the control and encouragement system of a
company. Tampere University of Technology. Finland. 1994.
Ari Pajula: Marketing
in a professional organization. Tampere University of Technology.
Finland. 1994.
Tero Heiska: A
strategic plan for the Harjavalta factory of Kemira Agro Oy. Tampere
University of Technology. Finland. 1994.
Sami Sinisalo:
The customer oriented R&D and launch of an industrial product
into the international markets. Tampere University of Technology.
Finland. 1994.
Asko Hyttinen,
Seppo Kangas, and Pekka Rautalahti: The strategic portfolio of Kymmene
Paper Industry Ltd. And its' change needs. University of Jyväskylä.
Executive Education. 1993.
Teemu Ronkka:
Quality in teaching. Tampere University of Technology. Finland.
1993.
Riku Kalliomaa:
A study project regarding the establishment possibilities and alternatives
of a company into the Swedish markets. Tampere University of Technology.
Finland. 1993.
Susanna Maunula:
The development of the production control system of the tire manufacturing
company. Tampere University of Technology. Finland. 1992.
Olli Aro: The
analysis of the inventory of the envelope factory. Tampere University
of Technology. Finland. 1985.
To the
top
CASES FOR CLASSROOM AND EXECUTIVE TRAINING
Matti Haverila,
Jorma Saarikorpi: Raflatac, United Paper Mills Ltd., description
of the strategic evolution process of a self-adhesive paper producer
into the European markets. 1996.
Matti Haverila:
The Spa of Ikaalinen, a description of a company facing major changes
in its' most important market segments. 1996.
Matti Haverila:
CM-Grocery store Länsitori, Tampere, a description of a grocery
store in a major city in Finland going through purchasing behavior
changes in its' customer base. 1996.
Matti Haverila:
Walkisoft Caribbean Ltd., A strategic plan for launching a new paper
based high-tech product into the U.S. market. 1996.
Matti Haverila:
Dowdings Ltd., a subsidiary of European forest industry company
facing a threat of downsizing and opportunities in the marketplace.
1996.
To
the top
APPLIED RESEARCH
VTT research project:
Launching of accident consequence visualization software RISKWIT
into the international markets. 1994-95.
Haverila Matti,
Reunanen Kari: Consumer purchasing criteria of home garments. Tampere,
Finland, 1994.
Haverila Matti:
Purchasing criteria of OPTIREEL-reeler.
Metso Corp. 1994.
Haverila Matti:
The evaluation of the value of Suomen Sivuntekijät Oy. 1994.
Haverila Matti,
Reunanen Kari: Measurement of internal climate of AMICA Ltd. Tampere,
Finland, 1993.
To the
top
CLASSES TAUGHT
|
Marketing Management
|
Business Strategy
|
|
Basics of Marketing
|
Commercial Innovations
|
|
International Marketing 
|
Balanced Scorecard
|
|
Marketing Strategy and Planning
|
Business Game
|
|
Marketing of High-technology Products
|
Networks and Alliances
|
|
Electronic Marketing
|
Marketing Research
|
ARTICLES/INTERVIEWS
Education and
marketing facing change. Aamulehti. 20.08.2004.
IT area needs
concentration and specialization. Aamulehti. 16.08.2003.
Silicon Valley
is still hatching the Golden Eggs of IT companies. Kauppalehti.
26.05.2000.
Finpro concentrates
its strengths on California Silicon Valley. Kaleva. 01.10.1999
One has to export
excellent products or economical products to United States. Karjalainen.
16.03.1999.
Commercial Counselor
exports Finnish Companies. Aamulehti. 25.01.1999.
Incorrect saving
in export promotion. Kauppalehti. 21.01.1999.
Export promotion
is under threat to be done only half way. Kauppalehti. 20.01.1999.
New Zealand on
the top of the list. Aamulehti. 30.05.1997.
Defending Doctoral
dissertation In Finland. Valdosta Daily Times. 04.02.1996.
Large enough company
size matters in the international marketing. Karjalainen 13.12.1995.
Success with high-technology
products is not easy in the international markets. Finnish Broadcasting
Company Channel 2. 13.12.1995.
To succeed in
the export markets requires a lot of money! Kaleva 13.12.1995.
Many innovations
die before they reach the marketplace! Aamulehti 13.12.1995.
Matti Haverila
clarified the reefs of high-tech exports. Kauppalehti 12.12.1995.
An Engineer cannot
manage only by Intuition! Kauppalehti 15.09.1993.
Why is the Roll
not rolling? Talouselämä 9/1993.
To
the top
SCHOLARSHIPS AND GRANTS
American University
of Sharjah, 2006.
The Trade Society
of Tampere, 1996.
Valdosta State
University, 1996.
Paulo Foundation,
1996.
Tampere University
of Technology, 1995.
Marcus Wallenberg,
1995.
Jenny and Antti
Wihuri, 1995.
Foundation for
Economic Education, 1994.
Foundation of
Emil Aaltonen, 1982.
Rotary Scholarship
Foundation, 1981.
Foundation of
Leo and Regina Wainstein, 1980.
To
the top
EXECUTIVE TRAINING AND CONSULTING
International Management Education, Helsinki.
Tampere Electricity
Board.
POHTO,
The Institute for Management and Technological training.
* University of Jyväskylä, Executive
MBA-program AVANCE.
FINTRA,
Executive training programs in international business.
Helsinki
School of Economics, Executive Training Program JOKO.
Institute of Marketing, Executive-training programs.
Tampere University
of Technology, Edutech.
Metso
Corporation, United
Paper Mills, Amica
Ltd, Finlayson
Ltd.
Approximately
200 executive training sessions given in Europe, U.S. and Asia.
To
the top
MEMBERSHIPS
MatrixMBA Scientific
Council.
The Rotary Club
of Kaleva in Tampere, Finland.
Faculty Library
Advisory Committee. Golden Gate University.
Continuing Improvement
Oversight Committee, Member, Valdosta State University, 1995-1996.
American Marketing
Association.
To
the top
PRACTICAL WORK EXPERIENCE
Infacs Leadership Technique Ltd., Tampere, Finland. 1990 -. President
and CEO
Developed and
completed an internal climate survey for AMICA Ltd.
Developed and
completed a market research of home garments for Finlayson.
Developed and
completed an international OPTIREEL-reeler purchasing criteria study
for Metso to further strengthen its' global market position.
Managed international
launch strategy of RISKWIT software program.
Planned and authored
"Negotiating and selling in the international environment"
with Institute of Marketing.
Managed, planned
and partly authored the complete publication of four editions (1992,
1994, 1999 and 2003) of book, "Industrial Management".
* Managed, planned and authored the complete publication process
of book, "Marketing", which included "PLANMARK",
marketing strategy simulation software and "MARKSMALL",
computer-based marketing exercises software.
Developed and
facilitated 200 executive training sessions for the management of
Nokia Corp., Valmet Paper Machinery Ltd., UPM-Kymmene, and Amica,
and management level students at University of Jyväskylä,
FINTRA, Helsinki School of Economics, Institute of Marketing, and
Tampere University of Technology.
Cybelius Software
Inc., Silicon Valley, CA. 1999-2002. President and CEO.
Managed the MRD
and PRD creation process in global organizational setting for the
product launch. Both new products were launched according to the
schedule.
With total P/L
responsibility executed the market launch strategy for the database
based Internet 3D visualization SBA (Conductor).
With total P/L
responsibility executed the market launch strategy for the mobile
communications SBA (Maestro) to simulate and test the complete client-side
telecommunications handset environment (hardware and software components,
applications, data services etc.). Landed Nokia as the first client.
Created the strategic
plan to get the company ready for the 2nd round VC financing.
Changed the corporate
structure to conform to the strategic direction.
Assembled new
organizational structure in lieu with the new strategy and hired
new top management.
Established key
partnerships with BlueMartini, Gauss, Pulse 3D, Cycore, Nokia, and
Viewpoint.
Established product
strategy for Conductor (ShareMore, TrackMore, ShowMore) and Maestro
SBAs (Builder, Engine, Server and SDK) in order to build a scalable
industry strength solution with connections to back-end databases
and systems.
Created and executed
new global unified branding and communications strategy.
Finpro,
Finland Trade Center, New York, NY and Silicon Valley, CA.
1999-2000. Commercial Counselor.
Initiated and
completed product launch strategies with Finnish companies to the
U.S. market.
Developed the
Market Oriented Product Development and Launch (MOPDL) project for
the Finnish software and telecommunications companies.
Initiated and
completed major acquisitions projects in U.S.
Managed two Trade
Centers both in New York and Silicon Valley.
Initiated and
completed the trade center transfer to Silicon Valley from Los Angeles.
Initiated and
completed the New Strategy for Finpro's Infocom cluster in U.S.
Prodax Software Oy , Tampere, Finland.1990-91. Business Area Director,
Division of Business Location Evaluation.
Developed profit
center and SBA based organizational structure.
Laid out and initiated
the foundation for international business.
Walkisoft Caribbean Ltd. (subsidiary of UPM), Freeport, Bahamas.
1988-90. President.
With total P/L
responsibility incorporated the new company, and completed market
research to identify marketing opportunities for dry laid paper
in U.S.
Opened new customer
contacts and started new business.
Formulated new
strategy for the U.S. markets and finalized the investment proposal,
which lead to the plant investment of 15 MUS$ in U.S.
Dowdings Ltd. (subsidiary of UPM), Ripley, Derby, UK. 1986-88.
President, Division of Stationary Products.
With total P/L
responsibility initiated and completed company wide business process
redesign (BPR) projects turning around the downward trend of profitability.
Increased the
sales of the company by 120% in two years.
Increased the
sales of a new growth area by 900% in one year.
Reorganized and
focused the marketing function.
Initiated and
created new inventory policy, purchasing policy, bonus scheme and
management information system (MIS) improving profitability significantly.
Carried out investment
program to improve productivity and quality.
General Manager, Stationary Products Division (Envelopes), Tampere.
1984-86.
With total P/L
responsibility initiated, facilitated and completed business process
redesign (BPR) projects turning around the downward profitability
trend.
Planned new factory
layout and carried out a major investment program including automatic
reel changers, robots, envelope and printing machines.
Created inventory
policy, which decreased current assets in inventory by 30%.
Established Total
Productive Maintenance (TPM) program to increase the capacity utilization
rate by 10% and decrease the need for capital investments.
Formulated new
marketing strategy (distribution channels, SWOT, and action plan).
Initiated and
facilitated division wide information systems redesign project.
Re-organized the
top management of the division.
Created open personnel
policy through information sharing and involvement.
Aaltonen Works Ltd., Tampere, Finland. General Manager, Rubber
Products Division, Tampere. 1983-84.
With the total
P/L responsibility established new strategy for the rubber products
division on the basis of which the decision to divest the assets
was made.
Director of strategic planning, Head Office, Tampere. 1982-83.
With the responsibility
for strategic planning established new acquisition and divestiture
policy, managed and controlled the strategic planning, created cash-flow
forecasts and the substance value for each profit center and the
whole company.
Marketing manager, Viiala Leather, Viiala. 1980-81.
Opened new sales
channel, which increased the sales by 300%.
Metso Ltd,
Jyväskylä. 1979-80. Researcher.
Completed "The
Internationalization Alternatives" -research project.
To
the top
BOARD MEMBERSHIPS
Tampere
Polytechnic University, Tampere, Finland. 2004.
Muurla
Glass Ltd, chairman, consumer glass products, Finland. 1994-98.
Walkisoft Caribbean
Ltd., Walkisoft-drylaid paper, Bahamas. 1988-90.
Hunt & Broadhurst
Ltd., stationary products, Oxford, U.K. 1986-88.
Dowdings Ltd.,
stationary products, Ripley, Derby, U.K. 1986-88.
Reinas
Oy, business direct marketing services, Helsinki, Finland. 1984-86.
Atkos
Oy, consumer direct marketing services, Helsinki, Finland. 1984-86.
To
the top
PERSONAL
Hobbies: Cycling,
squash, golf, investing, literature,
traveling.
Marital status:
Married, three children.
To
the top
REFERENCES
Professor
Bruce B. Buskirk, Pepperdine University, Graziadio School of
Business, Los Angeles, CA. Tel. 310-568-5500. E-Mail: bbuskirk@pepperdine.edu.
Senior Director
Sal Mahbouba, Oracle
Corporation, Redwood Shores, CA, USA, Tel.: 1-650-506-0685,
E-Mail: Sal.Mahbouba@oracle.com.
Professor
Hank Pruden, Golden Gate University, School of Business, Department
of Marketing and Public Relations, San Francisco, California. Tel.:
1-415-442-6521. E-Mail: HPruden@ggu.edu.
Professor
Kerry Curtis, Dolden Gate University, School of Business, Department
of Marketing and Public Relations, San Francisco, California. Tel:
1-415-442-6500. E-Mail: KCurtis@ggu.edu.
Professor
John E. Oliver, Valdosta State University, School of Business
Administration, Valdosta, Georgia, 31698. Tel.: 1-912-245-2236 and
fax: 1-912-245-6498. E-Mail: joliver@valdosta.edu.
Professor Erkki
Uusi-Rauva, Tampere
University of Technology, Department of Industrial Management,
P.O. Box 527, 33101 Tampere, Finland. Tel. 011-358-3-3162111 and
fax: 011-358-3-3162107. E-Mail: Erkki.Uusi-Rauva@tut.fi.
|